If your e-commerce store receives one order per hour, a single day of data loss equals 24 orders. With a 6-hour backup window it equals 6 orders plus customer trust. Hourly backups are 8× safer with minimal incremental cost.
Why e-commerce data is different
Unlike an accounting firm or a law office, e-commerce data is:
- Constantly changing — every order is a new row, every stock movement an update
- Atomic by nature — order + payment + stock decrement must always travel together
- Personal data of the customer — name, address, phone, IP, last 4 digits of the card (KVKK § 3, Turkey's GDPR-equivalent)
- Subject to legal retention — 5 years under the Tax Procedure Law (VUK) + KVKK privacy-notice duration
What does one day of loss cost?
Assume a Ticimax store with an 8-hour backup window. The server crashes overnight and the latest backup is 7 hours old. Losses:
| Item | Amount |
|---|---|
| 24 orders × 350 TRY average | 8,400 TRY |
| Stock inconsistency (wrong inventory) | 1,500 TRY |
| Customer service overhead (refunds + calls) | 800 TRY |
| KVKK § 11/h portability request (missing records) | 500 TRY fine risk |
| Total (1 day) | ~11,200 TRY |
With hourly backups, the same incident drops to ~470 TRY (8 orders lost + minor reconciliation).
How hourly snapshots + 5-minute WAL work
A snapshot + WAL replay combination provides continuous-backup behaviour:
- A full database snapshot every hour (compressed and encrypted)
- Between snapshots, WAL (Write-Ahead Log) streams every commit to the standby within 5 seconds
- On restore, the snapshot is replayed with the matching WAL fragments
The result: RPO 5 minutes (worst-case loss is 5 minutes of data). The snapshot chain reaches back 30 days.
PratikYedek hosted SaaS plans enable this by default.
Database + Files + CDN — three layers
E-commerce backups often skip the following:
1. Database (MySQL/PostgreSQL)
- Tables: orders, products, customers, categories
- WAL + snapshot mandatory
2. File system
- Product images (
/uploads/), theme files, plugins - Full file copy required (Kopia immutable)
3. CDN / object storage
- Images on Bunny, Backblaze, Cloudflare R2
- CDN provider replication usually suffices, but a manifest backup should still be taken
PratikYedek manages all three layers from a single panel; no extra scripts.
Platform-specific notes
WooCommerce
wp_posts,wp_postmeta,wp_woocommerce_*tables are critical- The
wp-content/uploads/directory is mandatory - Plugin tables (e.g. Stripe logs) must not be skipped
Shopify
- Daily export via the API (orders, customers, products)
- Theme: Git sync
- App data: most apps offer their own export
Ticimax / IdeaSoft / İkas
- Daily JSON export via the panel API
- Independent backups protect against SaaS provider shutdowns
Magento / OpenCart
- The
var/andpub/media/directories are critical - Skip cache and log directories (
var/cache,var/log)
The customer-trust angle
If your privacy notice states "we keep your data with the highest level of security," the concrete equivalent is backup + restore guarantee. A single lost order can reach thousands of people on social media within minutes.
"I placed an order but it disappeared, I want my money back" tweet = -5% conversion rate next month
Backup is less of an IT cost and more of a marketing investment.
PratikYedek e-commerce package
- ✅ Hourly snapshots + 5-minute WAL (default)
- ✅ DB + files + CDN in a single panel
- ✅ WooCommerce + Ticimax + IdeaSoft presets (Step 7 Jobs UI)
- ✅ KVKK § 11 rights management integrated
- ✅ Automatic Friday-evening restore drills
Join Early Access — 30 days free on the e-commerce plan.